Put differently, if you love technology — if you always buy the latest gadgets and think scientific advances are...

Put differently, if you love technology — if you always buy the latest gadgets and think scientific advances are powerful forces for good — then perhaps you ought to cheer on the antitrust prosecutors. Because there is no better method for keeping the marketplace constructive and creative than a legal system that intervenes whenever a company, no matter how beloved, grows so large as to blot out the sun. If you love Google, you should hope the government sues it for antitrust offenses — and you should hope it happens soon, because who knows what wondrous new creations are waiting patiently in the wings.

Most recently I worked for a company that piggy - backed on Google's algorithm. Withing a few weeks of this startup one of the senior persons received a call from Google that, although he as worried, was very promising. Essentially, Google told the company, "That's cool. We never thought of that."

Shortly thereafter I started noticing Google moving into our space. Where our market was thriving Google was now selling ads pushing us out of the playing field.

This was one of my worst fears. I even brought it up during the interview process: "what if Google changes their algorithm?" I was told it would never happen and then it did.

The services we offered still worked over Bing, Yahoo and all the others, but like Foundem.com we lost a lot of momentum when Google decided to shut us out.
https://nyti.ms/2C7Sb6Y

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