Long read, but well worth the time. I think this one paragraph sums the entire thing best:

Long read, but well worth the time. I think this one paragraph sums the entire thing best:

Trump, of course, has made his fortune in a similar manner, with casinos, correspondence courses, and pageants, swindling money out of aspiring-millionaire blue collar workers, selling them not a bill of goods, but the hope of a bill of goods, the glitz and glamour of success, to people who don’t win, or in Trump’s parlance, “don’t win anymore.” As if once, in the mythic past he invented, they did once and soon will again, since at the heart of what he promised was, “you’ll win so much you’ll get sick of winning”. In other words, if we are to understand Trump supporters, we can view them at the core as losers — people who never ever bet on the right horse — Trump, of course, being the signal example, the man obsessed with “losers” who, seemingly was going to be remembered as one of the biggest losers in history — until he won.

Originally shared by Roberto Bayardo

If you don't know about or understand 4chan*, then read this article. I wish 4chan could be ignored, but to do so would be folly: it's a filter bubble with huge (to be precise, hugely negative) influence over a large number of young (and mostly disenfranchised white male) adolescents and young adults.

*actually read it anyway, it's good.

I found it hard to pick an excerpt, but ultimately settled on this:

4chan value system, like Trump’s ideology, is obsessed with masculine competition (and the subsequent humiliation when the competition is lost). Note the terms 4chan invented, now so popular among grade schoolers everywhere: “fail” and “win”, “alpha” males and “beta cucks”. This system is defined by its childlike innocence, that is to say, the inventor’s inexperience with any sort of “IRL” romantic interaction. And like Trump, since these men wear their insecurities on their sleeve, they fling these insults in wild rabid bursts at everyone else. Trump the loser, the outsider, the hot mess, the pathetic joke, embodies this duality. Trump represents both the alpha and the beta. He is a successful person who, as the left often notes, is also the exact opposite — a grotesque loser, sensitive and prideful about his outsider status, ready at the drop of a hat to go on the attack, self-obsessed, selfish, abrogating, unquestioning of his own mansplaining and spreading, so insecure he must assault women. In other words, to paraphrase Truman Capote, he is someone with his nose pressed so hard up against the glass he looks ridiculous. And for this reason, (because he knows he is substanceless) he must constantly re-affirm his own ego. Or as Errol Morris put it, quoting Borges, he is a “labyrinth with no center”. But, what the left doesn’t realize is, this is not a problem for Trump’s supporters, rather, the reason why they support him. Trump supporters voted for the con-man, the labyrinth with no center, because the labyrinth with no center is how they feel, how they feel the world works around them. A labyrinth with no center is a perfect description of their mother’s basement with a terminal to an endless array of escapist fantasy worlds.
https://medium.com/@DaleBeran/4chan-the-skeleton-key-to-the-rise-of-trump-624e7cb798cb#.ew8yhc1mq

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